Life Sciences

Marketing plays a vital role in the life science sectors. From end user education to brand awareness, promotion of innovative products and services, and market research, there is so much that companies in these industries can do with marketing to drive their growth and success.

We Help

Pharmaceuticals

Manage and enhance reputation. Increase brand awareness. Drive more sales globally.

Biotechnology

Establish trust and credibility. Promote innovations. Drive business growth.

Medical Devices

Showcase solutions and innovations. Target high value accounts. Increase sales.

Food Processing

Establish trust and credibility. Drive business leads and conversions.

CMOs and CROs

Increase brand awareness. Target high value accounts and secure large ticket contracts.

Capabilities

We provide specialised B2B marketing services for the life sciences sectors, spanning a wide range of capabilities and skillsets:

Marketing

→ Inbound Marketing
→ Search Engine Optimisation
→ PPC Advertising
→ Social Media Marketing
→ Marketing Automation
→ Sales Enablement

Content

→ Content Development
→ Content Marketing
→ Content Localisation
→ Content Design

Web

→ Web Design and Development
→ Growth Driven Design
→ E-Commerce

PR

→ Public Relations and Communications
→ Reputation Management

Featured Projects

Quest Nutra Pharma

Quest Nutra Pharma

Quest selected Cactix as its strategic partner for all marketing needs including web and user experience design, content, and digital marketing.
American Hospital Dubai

American Hospital Dubai

American Hospital Dubai relies on social media to increase health awareness and promote its services and facilities.

Resources

Your new B2B buyer wants to scroll and swipe… are you keeping up?

Insights

[vc_row][vc_column][vc_column_text]Before you jump to conclusions, I'm not suggesting you start taking your B2B marketin...

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“Quick question [First Name]” – does sales automation work?

Guides

Your quick guide to effective sales automation We’re willing to bet that you’ve at least once received an unsolicited e...

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Navigating uncertainty with experimentation in B2B marketing

Insights

B2B marketing is the domain where the precision of science and the flair of creativity not just coexist but thrive toget...

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Should you buy that research report mentioning your company?

Insights

The short answer is no, especially if it’s being pitched to you. Businesses are always on the lookout for reliable da...

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Stop congratulating yourself on LinkedIn

Insights

And enough with the 'awards' business. How did we ruin an excellent professional network by turning it into yet anoth...

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How to make B2B content more exciting

Guides Exciting B2B Content

With a lot of education and awareness in recent years around B2B marketing, more and more brands are realising its impor...

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We take processes apart, rethink, rebuild, and deliver them back working smarter than ever before.

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